The ABM Research Bottleneck
ABM programs tier accounts: Tier 1 (high-touch, full personalization), Tier 2 (moderate), Tier 3 (programmatic). The research required for Tier 1 and Tier 2 personalization is the chokepoint.
SDRs spend 2-4 hours per Tier 1 account researching before sending a single message. At that rate, your team covers 8-12 Tier 1 accounts per week. Tier 2 accounts get the same generic sequence as everyone else. Tier 3 accounts get ignored entirely.
Your ABM platform (6sense, Demandbase, Terminus) tells you who to target and when. But it doesn't write the emails. The gap between intent signal and personalized outreach is where pipeline dies.
How We Solve It
Our 7-stage AI pipeline does deep, prospect-level research at scale. Company website crawls, news, funding history, tech stack, competitive landscape, key personnel — every account gets a complete research dossier before a single word is written.
Every email is written from that research. Not templates. Not "Hi {first_name}, I noticed your company does {industry}." Real personalization based on real findings about each prospect's business.
The result: every account in your TAM gets Tier 1 treatment. No more rationing personalization. Your ABM coverage expands 10-15x without adding headcount.
What's Included
Deep account research across all tiers. Website crawl, news, funding, tech stack, competitive landscape.
Personalized multi-channel sequences. Email Monday-Thursday, LinkedIn Monday-Friday.
150-200 accounts researched per week. Each with Tier 1 depth.
Integration with your existing ABM stack. We complement 6sense, Demandbase, Terminus — not replace them.
QA at every stage. No unverified claims, no generic templates, no risky sends.
Weekly reporting on account engagement, reply rates, and meetings booked.
Dedicated support. Direct access to the team running your campaigns.
The Math
One SDR doing manual ABM research: 8-12 Tier 1 accounts per week. Cost: $70-90K/year all-in.
Our pipeline: 150-200 accounts per week with deep research. At a fraction of that cost. ABM tiering is dead as a resource constraint — AI changes the math.
You're already spending $50-150K/year on ABM platforms for intent data. The research to act on that data is the missing piece.
"Could this replace 2-3 BDRs doing account research?" That's $120-210K/year. Our pipeline delivers the same research output at higher quality and 15x the speed.
Built for ABM Teams
VP/Director of Demand Gen: Your SDRs stop spending 60-70% of their time on research. They focus on conversations.
CMO: Get more pipeline from the ABM program you already built. Same tools, more execution.
RevOps/MOps: Plug directly into your ABM workflow. Intent signal → researched sequence → outbox. Same day.
Pricing
Flexible pricing built around your pipeline goals. 3-month initial commitment, month-to-month after. No setup fees. All AI costs, infrastructure, data credits, tools, and reporting included.
Ready to scale your ABM program?
We'll look at your account tiers, your current research process, and where the bottleneck is. 30 minutes, no pitch.
Book a Discovery Call