Email and LinkedIn, coordinated on purpose.
Most multi-channel tools are really single-channel tools running twice. We run email through Instantly and LinkedIn through HeyReach, but the sequencing, suppression, and cooling-off logic is shared. The same prospect does not get hammered twice.
How it works
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Dedicated sending domains, per client.
Every client starts on dedicated sending domains, with a strict 30-sends-per-mailbox-per-day cap, Monday through Thursday only. Friday and weekends are off limits for cold email. The 30-per-mailbox cap protects deliverability, not total volume: as your pipeline grows, we add domains and mailboxes so capacity grows with you.
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LinkedIn through HeyReach, not Sales Navigator.
HeyReach runs Monday through Friday: 20 to 25 connection requests and up to 50 messages per day to accepted connections, per connected LinkedIn account. We supply HeyReach as part of the engagement; the client provides the LinkedIn sender profile. Add more sender profiles and the volume grows with them.
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Cross-channel cooling-off.
Before any new touch lands, the system checks every prior email and LinkedIn touch for recent activity on that prospect. No email after a LinkedIn connect the day before. No connect after an email that day. Every touch is spaced.
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Sequences are per-prospect, not per-template.
Four emails per prospect, each under 120 words, plain text, max one link, with a natural opt-out in every email. The LinkedIn sequence runs four touches: a connection note, a follow-up, a value bridge, and a meeting ask. Every sequence is written individually against that prospect's research brief.
Ready to see the send flow end to end?
Book the demo. We will walk through a live campaign, the cooling-off logic, and the mailbox rotation in about 30 minutes.