How we use it at Agentic Demand
TAM is the outer boundary of what outbound can ever reach. We rarely target at the TAM level. We target the SAM and, within it, the ICP-qualified slice that our pipeline can actually run against this quarter.
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Glossary
TAM (Total Addressable Market)
The full revenue opportunity available if you captured 100% of a market.
See it in action.
Book a demo and we will walk through how the concept lands in our pipeline, on your ICP.