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Economic buyer

The person with budget authority who signs the contract. Often a VP or C-level, above the champion.

How we use it at Agentic Demand

Economic buyers rarely reply to cold email. Champions do. Our sequences target the champion tier with research-grounded openers, and the AE works with the champion to bring the economic buyer into the deal on the discovery call.

See it in action.

Book a demo and we will walk through how the concept lands in our pipeline, on your ICP.